Keyword List -Summary

Overview

This report allows you to view the number of times that a search keyword was entered for a defined date range.

In this article you will find:



Navigating to the Keyword List Summary Home Page

  1. To navigate to the Keyword List Summary Home Page, click on "Reports" from the top navigation.
  2. Next, you can either select "Keyword List Summary" from the Reports Home Page.
  3. Or, you can either select "Keyword List Summary" from the left navigation. Either link will take you to the Keyword List Summary Home Page. 

Customizing the Keyword List - Summary Report 

  1. Date Range: select a date range of when to pull the data. There are several popular options included in the drop-down. Additionally, you can select the option for "other" and then specify a customized date campaign. This last option is helpful for creating reports organized around time sensitive campaigns.
  2. Visitor Target: Select a visit target to see keyword data for a particular visitor target.
  3. Keyword: Enter a keyword (or keywords separated by commas) to display conversion data for particular keywords. 
  4. Refresh: Clicking the "Refresh" button will cause the display of the reports to change according to your newest specifications. 
  5. Export: To export the report to an excel document, click on the "Export" button.
  6. Clear: The "Clear" button will delete any changes for the report that you have made and return all inputs to their default.

Understanding Your Report

  •  Keyword - terms that have been used for searches in sessions
  • N of Searches - the number of searches made using the specified keyword